SRSS Chocolate: Sustainable Packaging System (WIA Shortlisted)
The Challenge: To disrupt a saturated confectionery market with a sustainable product while navigating strict FDA regulatory constraints.
The Solution: I engineered a high-contrast packaging system that integrates mandatory compliance data as a core design element. The layout balances bespoke illustration with rigorous typographic hierarchy to create immediate shelf presence.
The Value: Delivered FDA-compliant production assets with unique aesthetic, accelerating the manufacturing timeline and driving competitive differentiation.
A tripartite packaging series exploring the delicate ecosystem of cocoa production. The designs journey from the cocoa seed and cocoa tree, and to the majesty of the African elephant. This sequence visually narrates the interdependence of agriculture and wildlife conservation.
Information Architecture & Typographic Hierarchy
Demonstrating technical precision in organizing dense nutritional data.
Mandatory elements are integrated into the brand aesthetic through rigorous typographic structure and clear hierarchy.